Archive for blog

Do Your Holiday Announcements Help Out Your SEO?

We’re well into the Christmas Season and we’re all starting to see announcements for sales and events online in our email and social media feeds. What I’m noticing are that people are posting only in Facebook but they aren’t using those posts to help drive traffic back to their own websites.  It’s a simple matter of deciding where your content and/or posts originate from.

I’m a big believer in starting at your business website. I use WordPress for the majority of my websites and I adore the Jetpack plugin as a suite of ready-to-go tools for a variety of purposes. I used to install a dozen or so plugins whenever I would make a new WordPress site, but I’ve been able to cut that way down after I started using Jetpack.

I use the “Publicize” module in Jetpack to connect Facebook, Twitter, Linkedin and Tumblr to my blog. When I hit “Publish” on this particular blog, this post is going to automatically update my feeds in those networks with a link back to my blog. That way I’m getting as many eyeballs as possible on my posts along with links back to my site from my chose social networks.

Any blogging platform worth mentioning has the same functionality, it’s just a matter of figuring it out and setting it up to get the most bang for your buck.

Panoramio – Pictures and local in one place

Like just about every other blog post that I write, this one came up as I was working in Google.  The thing I love about Google is their suite of inter-related on-line applications.  A quick synopsis of my typical day is: Gmail to Docs to Wave to Calendar to Blogger to Reader and back again.  Needless to say, I’m in and out of Map and Places all day long.

I’ve been doing a lot of work in Picasa recently, as a repository for pictures and another place where I can put relevant data for my customers.  The other day I noticed an option in Picasa to upload a picture to something called Panoramio.  Of course, I tried it and, in a nutshell discovered a great way to combine

Google’s Answer to Twitter Released Today

I opened up my Gmail account this afternoon after lunch and was surprised to be offered something called “Google Buzz.” I launched it and the first thought that popped in my head was: “Google is going after Twitter.”

It looks superficially like Twitter and it’s fully integrated into my Gmail account. When I opened it I was already being followed by 4 people, I was given a list of 29 people to follow, and I had the option of connecting it to my blogs, my Picasa account and my Twitter account. It also already had 2 postings on there from my last 2 blog entries.
The postings have options on them to Comment, Like, or Email them to other people.
It has the option to post pictures, videos and links and does not have the 140 character limit that Twitter gives you. The online “buzz” is that this is Google’s attempt at a Twitter killer. Only time will tell.

KML and Geo Sitemap Tool

I just came across a blog post on a tool to create KML files and geo sitemaps. For the uninitiated (which included myself up until 45 minutes ago) a KML file is what Google Earth, Google Maps, and a variety of other mapping programs use to store map information.

The idea is to use this tool to create files that you put on your website to get yourself on the map easier. Yet another trick of the trade to add to my toolbox.

Official Google Blog: Place Pages for Google Maps: There are places we remember!

Official Google Blog: Place Pages for Google Maps: There are places we remember!

Matt Cutts of Google – How to Optimize Your Blog

Matt Cutts from Google breaks down exactly what you need to know to optimize your blog on Google. He breaks down everything from PageRank, to content, to how to naturally add in your keywords. Really great information and a must see for bloggers.

I <3 Animoto

So I’ve been hearing a lot about Animoto at my networking events, but I didn’t really understand what it was about. So I shot over there about 30 minutes ago. Here’s how my 30 minutes went:

5 minutes – Read the brief instructions and register.
10 minutes – Choose and upload pics and music.
5 minutes – Compile the video.
5 minutes – Upload the video to Youtube.
5 minutes – Post this blog.

Here’s what I got.