Archive for Local Listings Ads

Google’s Lucky 7-Pack

Going through local searches late last week, I noticed that the Google Map looked a little different. As I looked closer, I noticed that the map only had 7 spots on it as opposed to the usual 10.
However, my cousin was getting married on Friday, and, what with matrimonial festivities and all, I wasn’t able to investigate it closer until Sunday and today.
What I’ve discovered is this. Yes, it appears that Google is moving to a smaller 7-pack map. The speculation is that they’re doing this to make room for Local Listings Ads, a new type of advertising that Google recently rolled out in beta testing in California. Basically the ad allows businesses to buy a spot on the map and mark it with a blue marker!
I actually like the new look of the map. It’s more compact and easier to read, we’ll see how it integrates with Local Listings Ads once they make them available worldwide.