Archive for SEO

New Site Live: Evolution Martial Arts

Evolution Martial Arts Website Screenshot

Evolution Martial Arts Website

I just completed a website project with my customer: Evolution Martial Arts.  They’re a martial arts school here in Tampa, Florida specializing in Brazilian Jiu-Jitsu (BJJ), Mixed Martial Arts (MMA), Kids Classes, and Kardio Kickboxing.

It’s an intensive re-design of their original site.  I moved it into WordPress to take advantage of the innate SEO benefits as well as giving the customer the ability to work on the site himself with his own login.  I re-used some of the original design elements, but did a ton of custom graphic design work to distress the images, use them as backgrounds, create buttons, and crop them for the various display banners and videos.

The customer and I spent a lot of time going back and forth, but we’re both really proud of the result.  I think it’s my best site to date.

If you need any help with a website of your own, or have any questions on how I built it, please feel free to contact me.

Google "Caffeine" Test Drive

Google put out a post announcing that they are allowing the public to test-drive their new “Caffeine” algorithms before they go live on the site. According to the post, the changes will allow Google to “push the envelope on size, indexing speed, accuracy, comprehensiveness and other dimensions”.

I tried it for a dozen or so of our customers and saw no discernable difference in Local Search although I saw some change in the organic results below the map. It looks like the changes will only affect SEO. I’ll do some further investigation and report back anything interesting.