Author: Chris Lontok

Examples Site for iThemes Themes

When building websites, we spend a lot of time with customers going through the available themes. We use iThemes Builder for the majority of the websites that we build, so I put together an example site to show all of the Builder child themes: http://the-internet-adventure.com/examples/. Check it out, I set it up with 2 different methods… Continue reading Examples Site for iThemes Themes

2011 Local Search Rankings Released

David Mihm has released his annual Local Search Ranking Factors list.  This is the best resource for local search marketers like myself online.  Of particular interest in this edition is: The breakdown between “Pure” Local results (Places only, the traditional “7-pack”) and “Blended” Local results (where Places listings are blended with other search engine results).… Continue reading 2011 Local Search Rankings Released

How to Start a Company from the Ground Up in the Information Age

or… Our First Month (and a half) in The Internet Adventure Hello everyone, I hope it’s been as exciting for you in April and May as it has been for us.  As you may or may not know, I went into business for myself at the beginning of April.  I’ve been setting up websites (for… Continue reading How to Start a Company from the Ground Up in the Information Age

Article on the Impact of Local-Mobile Search

I’m doing my requisite daily scan of  my Google Reader account.  I wish I had time in the day to read everything that comes through, but I only have time to spend an hour or so catching up on the industry and the fun stuff that rolls through it. Today an article caught my eye… Continue reading Article on the Impact of Local-Mobile Search

My @facebook.com Email Address Came In Today!

Facebook’s new email address rollout finally arrived on my doorstop today.  When I logged into Facebook today, I was asked if I wanted to activate the email address: chris.lontok@facebook.com.  Of course I said yes, and now I have the coolest email address I’ve owned since I had an @ibm.com address! If you’re interested in getting… Continue reading My @facebook.com Email Address Came In Today!

Local Search in a Nutshell

I recently came across the best representation of Local Search Marketing that I’ve seen to date.  It’s a graphic from Mike Blumenthal at www.blumenthals.com/ who runs a blog on Local Search that I subscribe to.  It shows the inter-relationships and the importance of your NAP, your directory listings, reviews, citations, PPC, the whole ball of wax.… Continue reading Local Search in a Nutshell

Why I Love Chrome!

Here’s a video comparing the speed of Google’s Chrome browser to a potato gun, sound waves, and lightning!  It really is that fast, and I know it from everyday use.  Check it out.

Google Local Business Center is now Google Places

Once again, I got a surprise logging into my LBC this morning.  Google has changed the name of “Google Local Business Center” to “Google Places.” This could mean any number of things. Is Google moving away from a “business only” concept for their listings? Are they changing the demographic they’re going after Or is it… Continue reading Google Local Business Center is now Google Places

Google Local Business Center How-to Webinar or You’re Never Done Learning

I’m in the middle of Google’s Local Business Center How-to webinar and I wasn’t actually expecting to learn anything. I’m in the LBC many times throughout the day working on my customer’s listing. I thought that I had a complete understanding of all the tools and tricks that you can use in it, but I… Continue reading Google Local Business Center How-to Webinar or You’re Never Done Learning