With the release of Google+ Pages for Business and the end of the year coming, I’ve been going through my customers’ online listings at all the search engines and directories. This includes the big search engines (Google, Yahoo, Bing), top-level providers (InfoGroup, Localeze and Acxiom), smaller directories and review sites (Yelp, hotfrog, Manta, etc.), and… Continue reading End of the Year Tune Ups
Tag: local search marketing
2011 Local Search Rankings Released
David Mihm has released his annual Local Search Ranking Factors list. This is the best resource for local search marketers like myself online. Of particular interest in this edition is: The breakdown between “Pure” Local results (Places only, the traditional “7-pack”) and “Blended” Local results (where Places listings are blended with other search engine results).… Continue reading 2011 Local Search Rankings Released
Local Search in a Nutshell
I recently came across the best representation of Local Search Marketing that I’ve seen to date. It’s a graphic from Mike Blumenthal at www.blumenthals.com/ who runs a blog on Local Search that I subscribe to. It shows the inter-relationships and the importance of your NAP, your directory listings, reviews, citations, PPC, the whole ball of wax.… Continue reading Local Search in a Nutshell